Home›Ediware›Emailing training partnership
Partnership with Florence Consultant for emailing training courses
On this page
On this page
Ediware has partnered with Bruno Florence, an email marketing expert and founder of Florence Consultant. He offers training courses to improve email marketing skills. He has created Email Academy, a training platform offering 7 courses dedicated to email marketing to help companies improve their emailing campaigns and increase their sales.
Upcoming Email Academy training courses cover topics such as:
- Selling through emailing: Optimize your emailing and campaigns to generate more sales on e-commerce sites.
- HTML email development: Optimize HTML email coding to ensure better rendering, reduce content filtering and optimize campaign performance.
- Improving the deliverability of email campaigns: What are the best techniques for increasing the inbox delivery rates of your email campaigns?
- Learning responsive design in HTML: How to use adaptive and responsive design techniques to improve emailing performance?
- The use of data science and data marketing for emailing: Statistical and mining techniques are becoming essential for optimizing emailing campaigns.
These training courses aim to:
- Increase the performance of your emailing campaigns.
- Write messages that trigger more clicks.
- Renew your creativity in email subject lines.
- Optimize HTML coding of emails.
- Understand the rules of HTML coding for email marketing.
- Understand, measure and organize your email campaigns.
- Use adaptive techniques and responsive design to improve email performance.
- Better segment and analyze customer behavior across all contact channels.
- Implement statistical and mining techniques to optimize your email campaigns.
The courses are run by Bruno Florence, an experienced trainer renowned for his knowledge and expertise in email marketing. The courses take place in Paris and are tailored to the needs of companies of all sizes and in all sectors.
If you’d like to improve your email marketing skills and optimize your email campaigns, check out Email Academy’s upcoming training courses by following this link: emailing training. You’ll be able to boost the performance of your email campaigns and increase your sales.
Related articles
Best French emailing software 2026: a hands-on selection
Choosing French emailing software in 2026 means weighing inbox placement, GDPR data handling, support quality and the real cost per campaign.
13 min read ComparisonsEmailing software: complete guide to choosing the right one
Comparison of emailing software in 2026: features, deliverability, pricing and GDPR, with selection criteria and a comparative table of French solutions.
14 min read EdiwareA word from the art director: Ediware's 2025 visual redesign
Square corners, tactile gradients, semantic palette, outlined icons: the art director explains the choices behind Ediware's 2025 visual redesign.
5 min read EdiwareWhat is emailing? Definition and complete guide
What is emailing? Definition, uses, legal framework, tools and best practices: the complete guide for a company starting or restructuring its email marketing.
25 min read