Newsletter April 2023

Hello,

Here’s what’s new for Ediware this month.

Functionality to discover

Your data is precious. To make your account on the Ediware platform as secure as possible, we advise you to activate double authentication on your space. Go to “Account management” then “Account security” to activate double authentication.

If several of you log in to your account, share the QRCode with your colleagues.

This system is compatible with all authentication applications: Google authentificator, Authy, 1 Password, etc…

Article of the month

3 reasons not to base all your lead generation actions on inbound marketing

This article we published on the “Webmarketing&Co’m” website explains why you should combine email prospecting with your inbound marketing strategy.

Read the article on Webmarketing&Co’m

Replay of our last webinar

5 keys to a successful B2B prospecting email campaign

We’ll give you tips and examples specific to B2B prospecting:

improve your opening rate by optimizing your subject line and pre-header

the minimum structure of good prospecting content points to check for a convincing call to action

improve transformation by checking your landing page

build or acquire a high-performance contact list

S ee the video on Vimeo

GDPR certification

Ediware has been awarded the Privacy Protection Pact label for the year 2023.

The Privacy Protection - Pact professional label is a declarative and engaging initiative launched in 2019 by DMA France. It enables Data Marketing organizations meeting the requirements induced by the General Data Protection Regulation to value their respectful and secure approach to personal data. For more information, visit the DMA website.