B2B prospecting
Maximize your conversions with controlled deliverability

Email marketing remains the most profitable channel for developing your B2B business. Beyond simple distribution, a well-orchestrated prospecting strategy transforms your prospect lists into concrete business opportunities, while building lasting brand awareness among your target audience.

Your challenge? Break through the inbox barrier. Spam filters are becoming increasingly sophisticated, and a badly delivered email represents a business opportunity lost forever. It is precisely on this critical issue that Ediware has been building its expertise for over 20 years.

Deliverability expertise that transforms your results

Over the years, Ediware has developed unique technical expertise in email deliverability, coupled with automated tools dedicated to the intelligent management of your prospecting campaigns. This combination of human expertise and advanced technology guarantees that your messages reach their destination and generate the results you expect.

Our approach saves you time and efficiency: while you concentrate on your core business and sales development, our technical infrastructure automatically optimizes the deliverability of your campaigns.

Proactive monitoring of your sender reputation

Our system collects spam alerts in real time from the major e-mail providers offering this service. Corresponding email addresses are automatically unsubscribed from your account, preserving your reputation as a sender and optimizing your future campaigns.

This continuous monitoring protects your marketing investment by preventing the gradual deterioration of your deliverability, a phenomenon that can quickly compromise the effectiveness of your sales actions.

Intelligent management of blockages and delivery attempts

When a significant number of e-mails are blocked by certain e-mail providers, our deliverability service analyzes the situation, takes the necessary corrective action and attempts to automatically resend the erroneous e-mails – all without any intervention on your part.

This proactive approach prevents loss of leads and maintains optimum performance, even in the face of constantly evolving e-mail filtering algorithms.

Automatic cleaning and trap protection

As soon as you import your mailing lists into a campaign, our system automatically deletes all your previous unsubscribers, technically invalid addresses and emails that could compromise your reputation (spamtraps and other traps).

This automatic purification immediately improves your deliverability rates while protecting you against problematic addresses that could damage your reputation as a sender.

Blacklist monitoring and manual unblocking

Our deliverability service scans the market’s main blacklists on a daily basis. In the event of blacklisting, we manually make the necessary requests to the organizations concerned, thus maintaining the best possible deliverability for your campaigns.

This constant monitoring and manual intervention guarantees you continuous protection against blockages that could impact your sales performance.

Feedback loops

We maintain feedback loops with the messaging industry. This enables us to receive spam reports immediately and automatically adjust your lists to preserve your reputation.

Bounce monitoring and replay

If a significant number of e-mails are blocked by certain e-mail providers, our deliverability service takes the necessary action and attempts to resend the erroneous e-mails without any intervention on your part.

Automatic Data-Quality

When you import email addresses into a campaign, we automatically remove all unsubscribed and invalid addresses, as well as any emails that could cause problems (spamtrap).

Delisting manuals

Our deliverability service scans the main blacklists on the market every day. We make manual unblocking requests if necessary to maintain the best possible deliverability.

Supervision
Delisting management
Ironing soft bounces

Our commitments

Signal Spam
DMA
SNCD sustainable development
Privacy Protection Pact

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